• Certified Professional Services Marketer (CPSM) by the Society for Marketing Professional Services
  • SMPS Marketing Communication Award winner, 2010
  • Master of Business Administration, Duquesne University
  • Bachelor of Science, Mathematics & Creative Writing, Carnegie Mellon University

TERRY CAYWOOD FSMPS, CPSM
Director of Marketing

Terry Caywood’s career is built on technology-rich environments and highly-mediated spaces. He brings a diverse background encompassing three decades of promotion, marketing, research, product management, and/or business development for broadcast television and radio (including Fox TV Pittsburgh, the Steelers’ flagship radio station, and WDVE-FM), plus live event staging and corporate video production for clients from US Steel and PPG to Children’s Hospital and the Pittsburgh Zoo. Prior to joining The Sextant Group in 2003, Terry was also an adjunct professor in the Communications Department at Robert Morris University — ironically, in classrooms with systems designed by The Sextant Group. Active in the trade organization Society for Marketing Professional Services since 2003, Terry has served on national committees for SMPS Marketing Communications Awards, Striving for Excellence Awards, and as a submission reviewer for the 2011 Build Business Conference. He is a recipient of an SMPS Marketing Communications Award, a past chapter president, has served on the Board of Directors for the local SMPS chapter, plus conference co-chair for the 2017 Heartland Regional Conference in Pittsburgh. Terry was elevated to SMPS Fellows in 2019.

Reach him in our Pittsburgh office at 412.323.8580 x105